No — the program is built to help you find out if your idea (or any idea) is worth pursuing. If you already have one, you'll validate it. If you don't, you'll learn the process to evaluate the next one that comes along.

No — and guarding it too closely is usually the more expensive mistake. This program's value comes from honest, specific feedback on your actual idea, not a hedged, vague version of it. Founders who hold back tend to skip the exercises that matter most and get generic feedback in return.Here's the reality: ideas are cheap, execution is what separates the ones that make it. At any given moment, there are probably several other people or teams somewhere working on something close to what you're building — the ones who win aren't the ones who kept it secret longest, they're the ones who executed better. Almost nobody builds a competing business off the back of an idea shared in a course exercise; that's not how real competitive advantage works.To be upfront: we don't sign NDAs, and Startupism isn't restricted from being involved in similar ideas, now or in the future (full policy in our Terms of Service and Privacy Policy). If something's so sensitive you wouldn't want another set of eyes on it at all, leave it out of the exercises — but for almost every early-stage idea, honest feedback is worth far more than the secrecy.

You may request a full refund within 14 days of your purchase date, for any reason. No conditions apply — this applies whether or not you've started the course.To request a refund, click here. Refunds are processed by lemonsqueezy, our authorized reseller and merchant of record, in accordance with lemonsqueezy's buyer terms

5 minutes a day for the video, plus time for the weekly exercise. Most people spend 30-60 minutes a week beyond the daily video.

Mostly, yes — Startupism is built around tech startups and VC-fundable business models, and most examples reflect that. But the core skills — validating an idea, understanding your customer, building a real business model — apply to any business. If you're outside tech, you'll still get real value, just expect some examples to lean tech-specific.

Startupism runs in weekly cohorts. Enroll anytime and you'll get instant access to the welcome content and community — Week 1 of the daily lessons begins with your cohort on the next Monday, and runs Monday-Friday only (no weekend homework).

You may request a full refund within 14 days of your purchase date, for any reason. No conditions apply — this applies whether or not you've started the course.To request a refund, click here.Refunds are processed by lemonsqueezy, our authorized reseller and merchant of record, in accordance with lemonsqueezy's buyer terms.